Bob Marley x Billabong / Collection Design

A legacy to honor.
A collection to wear.

Working with the Marley family, I led design for the Bob Marley x Billabong collection, from hats, tees and boardshorts to accessories, trims and marketing materials.

Bob Marley x Billabong / Collection lockup
Bob Marley x Billabong / Collection lockup
The Project
BRANDBob Marley x BillabongMY CONTRIBUTIONTees
Hats
Boardshorts
Accessories
Trims & marketing materials

One of my favorite
collaborations.

Bob Marley x Billabong remains one of my favorite opportunities to date. Working alongside the Marley family, I led the design of the collection’s hats, tees, boardshorts and accessories.

The work extended into trim and marketing materials, carrying the collection’s story from the product itself to how it was presented.

01 / Tees

Iconic, and wearable.

Tee graphics built around Bob Marley’s imagery and the colors of his legacy.

Tee / Natty Dread
Tee / Natty Dread
Tank / Lion graphic
Tank / Lion graphic
Tee / Portrait graphic
Tee / Portrait graphic
Tee / Collage graphic
Tee / Collage graphic
Graphic / Concert poster
Graphic / Concert poster
Graphic / Illustrated portrait
Graphic / Illustrated portrait
02 / Hats

Topped off.

A range of hats that extended the collection’s graphics into headwear.

Hats / Range overview
Hats / Range overview
Hat / Smile Jamaica snapback
Hat / Smile Jamaica snapback
Graphic / Smile Jamaica
Graphic / Smile Jamaica
03 / Boardshorts & Accessories

Made for the water.

Boardshorts and accessories that brought the collection’s palette and imagery to the beach.

Boardshorts / Range
Boardshorts / Range
Accessory / Paddle set
Accessory / Paddle set
Collection / Tee and boardshort pairing
Collection / Tee and boardshort pairing
Boardshort / Stripe portrait
Boardshort / Stripe portrait
04 / Trims & Marketing

Telling the story.

Hang tags and marketing materials that connected the collection to the story behind it.

Trims / Hang tags & marketing
Trims / Hang tags & marketing
Marketing / Campaign imagery
Marketing / Campaign imagery
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